Showing posts with label printing. Show all posts
Showing posts with label printing. Show all posts

Friday, April 3, 2015

Introducing Go Print US!

West Coast Events & Marketing would like to introduce its newest venture: Go Print US!

Go Print US
                      

We're taking this step toward specificity and specialization by starting Go Print US. Now, both companies will be specialized with Go Print US taking over the sphere of graphic design and professional printing  while leaving West Coast Events & Marketing to focus on the event marketing, event planning, field marketing, and outdoor advertising aspects of the business.

Go Print US' services include customizable and personalized:
- booklets & catalogs
- business cards
- flyers & postcards
- door hanger prints & distribution
- stickers, decals, & labels
- envelopes
- invoice receipts and NCR forms
- vehicle magnets
- custom flags
- retractable banners
- A-frame signs
- custom t-shirts
- and more!

These products and their descriptions will be available for viewing on  Go Print US's website which will be launching soon at Printus.com! Stay tuned for more news!

Go Print US upholds the same philosophy as its parent company, WCEM: dedication, efficiency, and truth in work to produce the best, most unique, and most successful products possible for its clients.

For more information about the services offered by Go Print US, please visit us at our following locations or phone in using the respective numbers:

- Riverside, CA
3791 Opal St. Unit 1, Riverside, CA 92509
Phone: (951) 213-4400

- Covina, CA
17026 E. Cypress St. Suite F., Covina, 91722
Phone: (888) 654-3460

Also, please check out Go Print US's Facebook page, which you can access by clicking here. Here you can see pictures of custom products made for companies just like yours. Plus, make sure to like and check the Facebook page often for monthly specials, deals, and promotions.

Go Print US Facebook
We look forward to helping and working with you and your business in the future!

                     

Go Print US
West Coast Events & Marketing


Tuesday, September 9, 2014

Marketing Tip of the Day #WestCoastEventMarketing

Image via exchange 4 media
Marketing Tip: Whereas the last marketing tip of the day focused on digital or media advertisements, today's tip highlights the importance of using print advertisements, such as newspapers, magazines, flyers, pamphlets, direct mail, and catalogs. Despite the increasing importance of digital and media advertisements, their print counterparts still have great influence in the marketing and advertising sphere.


So, why choose print...

According to Modern Litho, there are 6 main reasons why despite the media age, print still maintains its power:
  • It's tangible 
    • Whereas you can have a media advertisement every time you watch TV or use the internet, print media is not limited to this. And whereas TV, internet, and radio ads are eventually rotated out of a lineup, a print advertisement has the potential to remain intact and relevant so long as it's kept in the office, on a refrigerator, on a desk, etc.

Image via West Coast Events & Marketing
  • It's credible
    • When printed in a reputable or well-known newspaper or magazine, the readers can be reassured that the company sponsoring the ad is good for credibility and believability. When an advertisement is located in such a newspaper or magazine, their is no question of trusting the brand, services, or products being offered.
Image via "A Prime year in Pictures"
  • It establishes your brand
    • The graphic design printed on an advertisement has the potential to become memorable to the viewer and thus the potential to develop brand recognition in the community. With so many companies competing for the same target audience, having a graphic design with your brand and logo on a tangible advertisement that can be seen day in and day out helps build this recognition.

Image via Sooper Articles
  • It helps you with your target market
    • Through collaboration with a marketing consultant, you have the potential to determine which magazines and newspapers to publish in that would be effective in reaching your target audience. For example, a company that provides pet services would not completely benefit from advertising in a women's lifestyle magazine or a men's workout and fitness magazine. Rather, it would be more effective in the home section of a newspaper or a family themed magazine. Working with a marketing consultant would also allow you determine which other forms of print media (i.e. flyers, door hangers, brochures, catalogs) would be effective in reaching your specified audience.
Image via West Coast Events and Marketing
  • It's more engaging
    • According to Modern Litho, "Websites are often skimmed in as little as 15 seconds per visit. When a customer or prospect reads a printed material, they are more engaged for a longer period of time. On average, a consumer spends 43 minutes reading a magazine." 

Image via Genevieve Knowles
  • With more companies going completely digital and abandoning print all together, there are more opportunities to advertise your brand through print.
Image via West Coast Event and Marketing

If you are interested in collaborating with a marketing consultant or incorporating print media into your advertising strategy, please contact West Coast Events and Marketing at (888) 654-3460. And for more information about print advertisements or other services West Coast Events and Marketing offers, please visit the website by clicking, HERE.
#WestCoastEventMarketing

 

Wednesday, August 20, 2014

Marketing Tip of the Day #WestCoastEventMarketing


Image via DzineBlog 360
Marketing Tip: When you see a successful business card, advertisement, or flyer what catches your eye? Is it the clever use of words or a catchy slogan? Is it the overall spacing and organization? Maybe the colors are what draw you in? Or maybe it's the images that did the trick? Separately, these components with their stand-out quality have the ability to draw you in. But if all these stand-out qualities are put together, they form a graphic design with not only the ability to hold your attention for a moment or two in passing but rather the ability to effectively hold your attention for a greater amount of time, become part of your memory, and maybe even convince you to purchase the product or service being offered. Thus, today's marketing tip suggests recognizing the importance of graphic design and investing in the aid of a graphic designer.

So what is a graphic designer.....

Image via United Way of the Bluegrass
       "A Graphic Designer is a professional that creates a visual artistic presentation that communicates a message. They combine words and images that help to explain what a company is about. Graphic Designers take this logic and are able to apply it to advertising, packaging, brochures, website, magazines, and newsletters." 


Now that you know the duties of a graphic designer, what exactly is the purpose of graphic design....

  • Helps make a good first impression with a potential client or customer
    • Pages and advertisements with just words and lack images and colors are informative but not as effective as their graphically designed counterparts
    • Image via West Coast Events & Marketing
    • Graphic design catches attention and sparks interest in the viewer
  • Provides credibility to your company or brand
    • "Good graphic will immediately give your visitor confidence in your business." - Why Graphic Design is Important
    • A website or advertisement that is not polished or has ugly or poor-quality when it comes to design can present the idea that the company is not as professional
  • Enhances the effectiveness in communication of your message
    • "A graphic designer works as a facilitator, creating designs that help the  user accomplish a task, not just have attractive pictures. This could be anything from finding information to recognizing a brand." - Why Graphic Design is Important
    • Image via West Coast Events & Marketing
    • In short, if the design is seamless, polished, and organized, the potential customer will have an easier time navigating through the information and determining if the product or service you are offering is for him/her
  • Provides your company and brand with a stand-out factor
    • Image via West Coast Events & Marketing
    • In a highly competitive marketplace, there may be several other companies who offer services and products similar to yours. Effective graphic design offers you the ability to be unique, stand-out, and have a personality so that customers will remember your brand and logo when making their purchase
  • Last but not least, it allows for money-saving
    • There are a lot of steps that go into graphic design, and if it is badly designed, it has the potential to be very expensive especially if it is unable to be printed and there is a necessity to create a new one
    • "A competent graphic designer will create a design that is not too expensive to produce." - 6 Reasons Graphic Design is More Important to Your Business than You Think
      • The graphic designer has a knowledge of what is effective visually as well as what is practical with regards to production


Here are a couple info-graphics from 99design; they conducted this survey about the relevance and importance of graphic design with the help of 1,500 small businesses and start-up companies. The following are highlights....

Image via 99designs
Image via 99designs

Image via West Coast Events & Marketing


If you are interested in updating your company's graphic design or would like to work with a graphic designer, please contact West Coast Events & Marketing at (888) 654-3460.

If you would like more information about the services that West Coast Events & Marketing offers, please visit the website by clicking HERE.

 If you would like to see samples of previous designs made for past clients, please click HERE


#WestCoastEventMarketing


Tuesday, August 5, 2014

Marketing Tip of the Day #WestCoastEventMarketing


Ever wonder how business owners attract potential customers and increase their business's following? Starting now, #WestCoastEventMarketing will be posting weekly marketing tips that we've learned and found to be effective on this blog. Our purpose and hope are that these posts and tips will be beneficial to you or someone you know who is interested in expanding their brand's reach to and visibility in the community. 

So here's our first tip:


Marketing Tip: Business cards represent you and your business. They speak of you without words. You need a card that will make people remember you and remember your product.
- Why Your Business Card is Important,  
- Why Business Cards Still Matter in the Digital Age

#WestCoastEventMarketing

Did this marketing tip get you interested in creating or updating your business cards? 
To inquire about the business card products and services #WestCoastEventMarketing offers, please contact, (888) 654-3460 or visit our website or social media profiles listed to the right of the screen in the "You Can Also Find Us Here" section. Also, please see the August specials (which include business cards, other tools, and media) we're presently offering, here.

Monday, July 28, 2014

"Picture Us" at Your Next Event! #WestCoastEventMarketing


West Coast Events and Marketing has recently launched “Picture Us,” which offers a variety of services such as photo booths at private parties or gatherings, picture-taking at events, green-screen photography, and picture day photography.  We also do photography for signs, invitations, etc.

 “Picture Us” will personalize your special events and cater to your photography needs.

For reservations, inquiries, and more information, please call Rene at (626) 587 -7994 during the hours of 10:00 am and  6:00pm.

To keep up to date with “Picture Us,” please like us on Facebook at https://www.facebook.com/pictureusatyournextevent

And to keep up to date with or get more information about all of West Coast Events and Marketing’s services, products, and events:



Memories are once in a lifetime opportunities so make sure you capture them in photographs. So at your next event, family party, or social gathering, “Picture Us.”



#WestCoastEventMarketing

Thursday, June 5, 2014

Banners For All Your Amazing Events... Three main things for a banner to function. #WestCoastEventMarketing

Three simple things to keep in mind:

1. The design must be creative enough for the consumer to stop and take a stare at it.
2. Unique enough for people to recognize where it is coming from. 
3. Functionality; meaning straight to the point with the information. 

I always tell my clients representation is everything. 

This is why here at West Coast Events Marketing we take our work serious, we know how important that is for a client. 

#covinabanners 


#WestCoastEventMarketing


Wednesday, June 4, 2014

Business cards, Flyers, Post cards, printing, signs & more #WestCoastEventMarketing

http://westcoasteventmarketing.com West coast event marketing, We have updated this flyer for a client of ours. We thrive to make our customers happy on the designs that we do for their advertising.
Call us at 888 654 3460


#WestCoastEventMarketing

Welcome to West Coast Events & Marketing #WestCoastEventMarketing

This was a design for the restaurant El Jacal. Our before and after picture of the menu. We were glad to be part of this new upgrade. We also offer a variety of marketing products for all your advertising needs . Give us a call at 808 654- 3460. We are here to help you on your future designs. #westcoasteventmarketing www.westcoasteventmarketing.com

#WestCoastEventMarketing