West Coast Events & Marketing: Marketing Tip of the Day #WestCoastEventMarketing

Marketing Tip: As a business owner, it is important to advertise your services and products to the best of your ability and capitalize on all of your resources and potential outlets for advertising.

Today's marketing tip recommends the use of mobile billboards and advertisements, which include but are not limited to sign spinners, mobile billboard trucks, and walking backpack billboards. Potential customers see the sign spinners on street corners as they're on their way to their destinations. Buyers see the mobile billboard trucks on the freeways and highways. And walking backpack billboards carry the same duties and objectives because clients see them in shopping areas, street corners, festivals, and other public places. By utilizing any form of mobile billboard, you are bringing the information about your service or product directly in the line of your potential clients' vision.

So now we'd like to highlight on one of the three aforementioned methods of mobile advertisements: Sign Spinners.

So what are Sign Spinners....

"Sign spinners are people holding signs, usually in the shape of an arrow, with a company's name and logo emblazoned on it." - Entrepreneur's A Sign of Good Marketing?

Image via West Coast Events & Marketing

Sign spinners stand on street corners and in other public areas that get considerable traffic and an influx of passersby to advertise their company's message whether it be for a product, service, or special they are presently offering.
They utilize motion and color to attract people to read their message.

But why are Sign Spinners so important.... What benefits do they have for your business....

Image via West Coast Events & Marketing

"Motion attracts attention, which is why you will see chasing neon lights, signs that actually rotate, full-wrap transit vehicles and trucks whose only purpose is to carry ads" - Wade Swormstedt, editor of Signs of the Times interviewed for Entrepreneur's A Sign of Good Marketing?
"...with sign spinners, people are attracted by what they see. They can participate by clapping or honking or taking pictures, and they'll also read the message, and that message, of course, is our client." - Tyler L. Barnett interviewed for Entrepreneur's A Sign of Good Marketing?
Lastly, "Sign spinners are quickly gaining status in the corporate world as a reputable and innovative way to promote a business." - Entrepreneur's A Sign of Good Marketing?

Sign spinners have the ability to move around and be in any location where potential clients could pass by and see. Compared to a major billboard on the side of the highway, side spinners have the advantage of being in the line of sight and eye level of customers thus making them more visible and effective.

If you are interested in using forms of mobile advertisements such as the ones described above for your company, please contact West Coast Events & Marketing at (888) 654-3460.